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Writer's pictureTeam 42Sky

Multi-Channel Integration

Updated: Dec 3, 2020



In a Globalising world where the Commerce has no Geographical bound, the need for adhering to the customer expectations and profitable business cycle is a tough call. One of the basic aspect that better address this is channel integration strategy, where it will be possible to provide seam less customer experience at the best possible way.


Advancements in Technology has made Traditional channel method nearly obsolete. In the Era of Fast services Employing Multiple channel and integration among them would be a Herculean task. The Optimal solution for this is Omni-Channel Strategy.



Omni-Channel Strategy

In a heap of Existing channels, the primary aim to provide customer-centric solutions should not be lost. But if the channel strategies are developed individually then the customer experience will be fragmented, the omni channel strategy on the other hand will help both customer satisfaction and ease of maintenance for the companies.

o Inventory: - matching supply and demand is not an ordinary task, now consider the situation where in your business has multiple channel and a single inventory, what happens if the inventory details are not updated across multiple platforms in sync. It will be leading to customer dissatisfaction and /or missing an order.

o According to UC Today, 9 out of 10 consumers want an omni-channel experience with seamless service between communication methods.


o Using Omni channel will help your customer with unified experience which in-turn result in Increase in sales and traffic.


o With better Data Collection we can do better Personalised experience and hence Boosted Customer Loyalty


o On the Supply side Establishment of Unified Partner Plan and Road map will aid in Great Value proposition Assessment. Further we can be agile to embrace new partnership model and drive Behaviour of channel with incentives.




42Sky Technologies

Wonder where to start implementing multi-channel integration? Leave it to experts here at 42 Sky Technologies, we will tailor our services to the need of our client and to utmost satisfaction of the customers. We worry about the process of migration to Omni-channel Strategy where you continue to go on with the day to day Business.


To know how, contact us...


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